what we are doing

Our vision

Passionate about driving positive impact, we explore and share good practices that inspire meaningful change. We intend to connect the dots between ideas, people, and initiatives, believing that collaboration beyond borders is key to creating a better future.

Our services

We believe shopping goes beyond mere consumption. Our choices reflect our values, and our shopping carts are investments, where every purchase matters. By featuring purposeful brands, we encourage mindful shopping.

our services
We create blogs and videos that share the inspiring stories of these brands.

We aim for meaningful engagement and promising customer brand relationships

We believe that business can be a force for good. By highlighting impactful practices from around the world, we aim to inspire fresh ideas and local actions.

our services
We connect businesses and communities, as a purpose-driven collaboration catalyst, spark innovation for global insights with local solutions.

We facilitate networking among potential partners for collaboration and partnership.

Venus Lai

Founder

With two decades of experience in the advertising industry, I have honed my strategic planning skills, leveraging market insights and consumer behavior to drive business success. However, the urgency of the climate crisis has reshaped my perspective—business as usual is no longer an option.

I believe in the power of business as a force for good, where purpose and impact go hand in hand. My passion lies in using my expertise to promote purposeful choices, whether at the consumer level—guiding responsible shopping decisions—or at the business level—fostering innovative collaborations and partnerships.

In an era where information is abundant, actively sourcing high-quality, relevant insights is crucial for making informed, values-driven decisions. This belief has inspired me to create the "Good to Share Good" platform, a space dedicated to sharing meaningful knowledge that empowers individuals and businesses to make a positive impact.