Circular A2Z: TruEarth, The Unscented Company

When it comes to cleaning up our homes, our body and our planet, these 2 Canadian 🇨🇦 trailblazers are leading the way!


TruEarth: Rethinking Laundry with Strips

Based in British Columbia, Tru Earth is revolutionizing laundry in 2019 with its innovative Eco-Strips® patent that packs ultra-concentrated cleaning power into tiny, pre-measured strips. TruEarth Eco-Strips® make laundry washing and other household chores easier while helping reduce single-use plastic pollution by using recyclable cardboard packaging rather than large plastic jugs.

🟢 No plastic jugs—packaging is 100% compostable.
🟢 94% lighter than traditional liquid detergent, reducing carbon emissions.
🟢 Biodegradable, hypoallergenic, and safe for sensitive skin.

TruEarth Impact Video:
https://lnkd.in/gv7XMxUN

TruEarth Impact Webpage:
https://lnkd.in/eYS7z3Qq



The Unscented Company: Redefining the notion of clean as a breath of fresh air

Founded in Montreal 2011, the brand is on a mission to reduce plastic waste while offering high-quality, fragrance-free home and body care products. To challenge the conventional notion that fragrances signal cleanliness by showing instead that powerful cleaning can be fragrance free, a breath of fresh air in a world with only the essential ingredients, which are all natural and plant or mineral based.


🌱 Refillable Packaging – Their bulk formats and refill stations across Canada help cut down single-use plastic waste.

🌱 Plastic-Free Options – Solid dish bars, shampoo bars, and biodegradable packaging provide sustainable alternatives.

🌱 Closed-Loop System – Their 4L refill boxes reduce plastic by 80% compared to conventional bottles, keeping packaging in circulation longer.


By prioritizing refill, reuse, and minimal waste, The Unscented Company: challenges the norm of disposable household products. Their commitment to waterless formulas, biodegradable ingredients, and plastic reduction makes them a true leader in the circular economy.

More than a soap company Episode 1-8: https://lnkd.in/g5m-4HwJ - this is the conclusion Episode of Score Reveal 🌏

The Unscented Company: impact webpage: https://lnkd.in/euqu5AhY


With the vision of good to people, our planet and the community, both TruEarth and The Unscented Company: are B-Corp certified!


Visuals credit to the official website of Tru Earth and The Unscented Company

#CircularEconomy #TruEarth #TheUnscentedCompany #CleanHome #CleanBody #LaundryEcoStrip #RefillNotLandfill #BCorp #ZeroWaste